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Clarity and Strategy for Complex Pharma Decisions

Helping life sciences companies shape markets, secure access, and make confident portfolio choices.

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What we do

Go-to-Market Strategy

Go-To-Market Strategy

Sharpen launch planning and prepare cross-functional teams

Market Access

Market Access Strategy

Design value stories and evidence plans that secure reimbursement.

Portfolio Optimisation

Prioritise assets and support investment decisions with clarity

What sets us apart

✔ Market-back, insight-led thinking
✔ Deep expertise in complex therapy areas
✔ Flexible, senior engagement
✔ Trusted by biopharma, healthcare and investor companies

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Example projects

US pricing and reimbursement scenarios for biotech's clinical development, regulatory planning, and market viability 

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Joint Clinical Assessment / Health Technology Assessment planning for oncology companies looking to launch in the EU

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Business-to-Business go-to-market strategy for a healthcare company with biopharma and health system partners

Our latest thinking

Hear Doug Niven talk with Dr Stefan Walzer on the World’s #2 Health Economics Podcast 
Topic: Can Europe maintain its leadership in Market Access, or is it falling behind?

 
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Get in Touch

Contact Doug Niven

+34 685 92 39 41

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